The allure of Comme des Garçons and its enigmatic designer, Rei Kawakubo, is a fascinating exploration of fashion's ability to captivate and challenge conventional beauty standards. David Sedaris, a loyal patron of the brand, offers a unique perspective on how Kawakubo's designs have evolved his personal style and, in a broader sense, how they continue to push the boundaries of what we consider 'ridiculous' or 'acceptable' in men's fashion.
The Comme des Garçons Experience
Stepping into the West 22nd Street store is an experience in itself. The gilded metal panels create an otherworldly atmosphere, showcasing clothing that defies traditional expectations. Sedaris, a frequent visitor, is greeted with enthusiasm, a testament to his status as a dedicated customer. The staff, with their unique sense of style, create an environment where one feels at ease exploring the unconventional.
Sedaris' Journey with Comme des Garçons
Sedaris' relationship with the brand began in 1994, a time when he was transitioning from a cleaner to a full-time writer. The purchase of a $125 knitted tie marked a new era, one where he sought to present himself as a polished author during book tours. As his success grew, so did his appreciation for Comme des Garçons, branching out from the brand's timeless button-ups to more daring pieces like culottes, skirts, and leather shoes that could be described as an acid trip.
The Pull of Kawakubo's Designs
Kawakubo's designs have a magnetic quality. They challenge the notion that men's fashion should be limited to certain styles. Sedaris feels that Kawakubo is creating for him, not despite his gender, but with an understanding of his unique taste. This perspective is shared by many who have fallen under the spell of Comme des Garçons, appreciating the brand's ability to dismantle traditional ideas about beauty and proportion.
Minimalism Redefined
The store's atmosphere, with its slow foot traffic and reflective surfaces, adds to the allure. The clothing, while minimalist in design, exudes a softness and comfort that is often unexpected. This contrast is what draws people in, inviting them to explore and challenge their own perceptions of fashion. Even the writer, initially unsure, found himself drawn to pieces that felt like secrets he was eager to uncover.
Fashion as Performance
Sedaris views fashion as an extension of his performance as a writer and public speaker. He trusts his audience to guide his comedic timing but acknowledges their lack of expertise when it comes to style. This dichotomy adds an element of humor to his interactions with fans, who often mistake his unique sense of style for homemade creations.
The Power of Age and Honesty
Sedaris' new collection of essays, “The Land and Its People”, reflects a new honesty that comes with age. He embraces his 69 years, recognizing that his youth has passed and that it's now someone else's turn to experience that stage of life. This acceptance and self-awareness add depth to his work and personal brand, making him an intriguing figure both on and off the page.
The Lasting Impression
As Sedaris left the store with his new topcoat and mesh skirt tucked away, his publicist followed suit, taking him up on his offer to buy her a skirt. The impact of Comme des Garçons and Kawakubo's designs is evident, leaving a lasting impression on all who engage with them, even if they don't make a purchase.
